Raheem Sterling has accused newspapers of helping to "fuel racism" by the way they portray young black footballers.
Sterling hit out after he suffered alleged racist abuse in Manchester City's 2-0 loss at Stamford Bridge on Saturday.
Chelsea, the FA and Metropolitan Police are probing the incident.
Sterling posted on Instagram yesterday, referencing a story from January about City team-mate Tosin Adarabioyo buying an expensive house despite not having started a Premier League match.
"This young black kid is looked at in a bad light. Which helps fuel racism and aggressive behaviour," Sterling wrote.
"So for all the newspapers that don't understand why people are racist, all I have to say is have a second thought about fair publicity and give all players an equal chance."
Sterling received a barrage of abuse from Chelsea fans as he retrieved the ball from behind the goal.
The England star said he was not surprised by the fans' behaviour but did not reveal what was said.
"As you can see by my reaction I had to laugh because I don't expect no better."
Sterling, on Instagram, refers to headlines about Adarabioyo and fellow City youngster Phil Foden buying houses.
While the Adarabioyo story focuses on how he spent £2.25million on a property without making a top-flight appearance, Foden, 18, is described as having "set up a future".
Sterling added: "You have two young players who have bought a new house for their mothers.
"But look at how the newspapers get their message across for the black player and white player. I think this is unacceptable"