Munster have been masters of making the European Cup semi-final something closer to disasters for what happens at the penultimate stage.
The record-breaking 14th time in the final four has been preceded by losing nine of the 13 previous occasions.
"It just adds to your hunger," said Conor Murray, as an ambassador for Pinergy.
"That's the vibe I get off lads who have been to these semi-finals."
This position has been almost automatic for Munster. They just have to take that final step. There is a big group of lads who have been there and done that and are sick of it at this stage."
There aren't many benefits from looking back in anger, just with a detailed eye into what they can do better.
"I wouldn't worry about the past," said the Ireland scrum-half.
"In my head, anyway, the motivation is that I want to get to a final and have a chance to win a European Cup."
The problem is that Munster will have to travel across the Irish sea to combat a Saracens side that look even better than when ending Munster's journey in the 2017 semi-final.
"Any high stakes game, the start is going to be huge, especially against them," he said.
"They'll suffocate you in terms of possession. They'll put you under huge pressure in the air. They've a really good kicking game.
There are heavy comparisons to be drawn between what didn't happen for Ireland against England and what has to happen in the Ricoh Arena, on Saturday, April 20.
"If you go behind, the way they play, if you chase a game against them, you can slip up and it can become a mountain to climb.
"The Saracens game compared to the England one, we gave them two early tries and when we did try and force it, near the end, we forced it, and gave them that bonus point.
"Ideally, you'd want to start well and stay with them, and then take your chances when you get them."