RAHENY have delved into the magical world of the silver screen. Characters from the hit RTé 2 series Ballybraddan adorn the walls of the village.
It is all part of the promotion of their Summer Camps. And their novel PR exercise is turning heads all over Dublin 5.
Ballybraddan is an animated drama series that follows the fortunes of the fifth-class boys and girls at Ballybraddan Primary School as they face up to the challenges that life presents.
Yet no matter what their problems may be, they all find solace in the one place -- the hurling pitch. "We owe a big thanks to Gerard O'Rourke of Monster Animation for letting us use the Ballybraddan cartoon characters. Gerard is a former player and ex vice-chairman of Raheny," explains club PRO, Ali Dempsey.
"We have the poster on our club doors and we have advertised in all our feeder schools. The camps will be all about fun and learning new skills in all the codes.
"We are lucky that we have the Dublin hurler Dotsy O'Callaghan as our GPO. And he will have a top-class coaching team with him for the camps.
"The Summer Camps are brilliant for the children, and, in the current economic climate, they are also a great way of raising money for the club."
Raheny have put a promotional video of the Summer Camp on youtube, while there is also a competition to win free places on their Facebook page.
The camps are for boys and girls, aged five to 12. There are three separate camps: July 9-13, July 23-27, August 13-17. More information at www.rahenygaa.ie