No knead to stress ... just bake a cake or two
Stressed-out people are turning to baking to help them unwind.
A survey found that one in three of those asked say they feel more stressed than they did five years ago, with 80pc taking up baking to help alleviate the pressure.
The research was commissioned ahead of the Great Comic Relief Bake Off which starts on BBC1 today and found winter is the season when people are most likely to feel the need to knead away their worries.
It found those living in Scotland and the North East said they have seen their anxiety levels rise by up to 57pc in the past five years to meet those of the frazzled South East.
In both locations, there was also a 60% rise in baking.
Money tops the reasons why people feel most stressed, with more than a quarter (27pc) saying they were feeling the pinch, while job pressure came in second (16pc) and health worries third (15pc).
Winner of the Great British Bake Off 2012 and ambassador for baking decoration specialist, Cake Angels, which conducted the study, John Whaite said he had found making cakes to be an effective stress reliever.
"It's great that people are finding an escape in the form of baking," he said. "I found baking had a calming influence on me without knowing.
"It's nice to know that something as simple as making a cake has such a positive effect on our emotion."