EUROPEAN rugby champions Leinster have unveiled their new-look jersey for the coming season.
The Canterbury jersey has been created in a new shade with a restyled collar with two stars above the crest and a large harp across the torso.
The clothing staple for any true blue fan, which sells at €60 for adults and €45 for children, has been cut out of moisture absorbing material with an athletic fit.
The jersey has been styled on button-neck shirts from the 1800s and Brian O'Driscoll and co will wear the alternative kit for the first time against France on August 13 in Bordeaux.
And a new Leinster ladies home jersey has also been created for the thousands of loyal female followers.
David Cahill from the Leinster Supporters Club said that a full range of Leinster women's wear had been a sticking point for many years.
"We felt that this it was a real issue for our female supporters," he said. "They are as ardent and knowledgeable as their male counterparts, and the least they deserve is an equal opportunity to support their team through the purchase of Leinster kit and leisurewear."
On foot of requests from Leinster Rugby and the fan club, Canterbury designed a complete range of replica and leisure wear for this market. But when this was presented to the buyers for the various stores and stockists they displayed a distinct lack of interest in all but the new ladies jersey.
"They were of the opinion that there would be little or no demand for anything beyond this, and cited previous sales of the ladies jersey," David said.
The supporters club are now pushing for an entire range of ladies wear to be produced.
"While the numbers of previous ladies jerseys sold may be low, that is because the production run was small. It would not be possible to sell any more as there were no more in existence," he added.
"There has never been a range of Leinster leisurewear tailored for women."
The ladies jersey was only available in home colours for the previous season so if a female supporter wanted a jersey in away or "Heineken Cup" colours, they were forced to buy either a youth jersey or a man's shirt in 'small'. Hundreds called for changes in a petition.