A football fan has said his Instagram account was given to Prince Harry and wife Meghan without his permission.
Kevin Keiley, from Worthing, West Sussex, selected the title @sussexroyal when he joined the photo-sharing website because he lives in the county and supports Reading, nicknamed the Royals.
However, Harry and Meghan, who arrived on the platform this week, have now been given the handle.
Mr Keiley said nobody asked him about it.
"All they needed to do was tell me what is happening, that the royals want your name and I would've given it. But no, they went behind my back and did it without telling me," he said.
Mr Keiley said he only became aware of the switch when his son sent him a jokey text message about the royal couple posting from his old account. When he logged in, he found his handle - which he had owned "for years" - had been changed to @_sussexroyal.
Instagram said the change was in line with its policy that allowed it to reassign accounts if users were inactive, despite Mr Keiley saying he used it to view other people's posts.
Mr Keiley does, though, still have possession of the @sussexroyal Twitter handle - and is seeing the publicity pay off.
"Twitter's gone mental. I used to have four followers and in 24 hours I've gone up to about 198. I'm trying keep tweeting - they can't take it if it's active," he said.