the star s who love some ext ra padding
there was a time when a puffa jacket was a purely functional garment, designed to keep stars and skiers warm in between takes filming and skiing but now it has got a glam makeover, says Dee o'keeffe
Who knew a puffa wearer could look so dainty?
Practical and smart
The school run mum look
This is smart casual and doesn't swamp her tiny frame
Belted puffas are a popular choice
A gilet version makes for ideal sports wear
She looks ready for action
Really clever design here
This lady makes most things shine
A tomboy approach to the puffa
the Michelin Man comparisons are inescapable and were readily applied to the puffa jackets of old.
I remember them being around when I was but a wee thing - they were never considered fashionable but they endured and over the years have even undergone something of a transformation.
At its core, the puffa is a practical garment, frequently seen on the backs of beautiful female actors in between outdoor takes and on anyone with a set of skies.
But these days there is also a much more stream-lined puffa on offer and it can be worn over your skinny jeans, on the school run and even on the red carpet, see the ever-flawless Rachel Bilson for inspiration on that last one.
And while it maintains something of a unisex appeal, designers do now take into account the fact that for women to see the puffa as anything other than a necessary evil, the devil is all in the detail.
So a vacuum-packed, flatter style, as seen on Kristin Chenoweth and Margherita Missoni, is practical but feminine enough for us not to feel like bloated whales while wearing it.
Belts and clever cuts (see Jessica Biel's coat - it has a sniff of high fashion about it) will help women jump on board, too.