UTV Ireland has beefed up its news reporting team with the appointment of a southern correspondent.
Alison Nulty (37) has joined Ireland Live news from Radio Kerry, where she was a broadcast journalist for seven years.
Originally from Kilkenny, Alison attended Leeds Metropolitan University before beginning her broadcasting career with AA Roadwatch, reporting for a number of radio stations across England before moving home to work for radio stations KCLR and South East Radio.
She will now be based in Cork, working from UTV Ireland's southern bureau.
"We have recruited some of the most talented and experienced journalists in the Irish broadcasting industry, and the broad range of skills that each individual brings reflects this," said Mary Curtis, head of channel at UTV Ireland.
"Alison is another great addition to the team," added Curtis.
With the battle for ratings continuing, UTV last month announced a revamp of its news schedules.
Despite its two major British soaps Coronation Street and Emmerdale regularly being watched by hundreds of thousands of viewers, its 6.30pm news bulletin had been pulling in an average of just 30,000 viewers.
However, UTV Ireland has since moved its early evening news slot from 6.30pm to 5.30pm - putting it in direct competition with TV3's daily news programme.