Gloves off, round three ... let's beat the bookies!
THE scoreline reads one-all - or rather, since this is all about financial speculation, GAA-style, 2-14 apiece - and we're heading for the deciding rubber.
So, who will be crowned best-of-three champions in our 'Beat the Bookies' battle? The people at Boylesports HQ who know every angle about all the odds ... or those whom we like to describe as experts on The Herald GAA desk?
And before you start wondering what's the point of all this frivolity, there is a very serious one: every Euro raised this summer will go towards the IMNDA and the excellent support it provides to Irish people with Motor Neurone Disease, their families, friends and carers.
Over the past two seasons, our 'Beat the Bookies' feature has already generated €2,886 for the IMNDA.
The formula is wonderfully simple; the money-making potential less so. Every week, each side is given a free €50 bet on the weekend GAA action, to be wagered however it deems fit - be it one or several bets, in singles, doubles or complicated quadruples.
Whoever has won the most at season's end is the winner, with its total profit pot going to the IMNDA.
In its current format, 'Beat the Bookies' started in 2013. First blood went to Team Boylesports - led by Leon Blanche - which claimed a handsome €1,550 after a ding-dong February-to-September battle.
Revenge, they say, tastes far better cold. Battle resumed last May and Team Herald romped to emphatic victory while raising €1,336.
We were helped, in no small part, by an inspired start-of-summer punt that delivered in September.
In addition to its weekly wager, each side is given a €50 All-Ireland SFC bet, and we placed our faith in Kerry at 12/1 ... so when Kieran Donaghy capitalised on that miscued kickout, not alone was he sending Sam back to the Kingdom but also securing €600 for a most worthy cause.
This year, Boylesports are banking on a green-and-gold two-in-a-row at odds of 3/1. The Herald, meanwhile, has decided there isn't enough romance in the world and is placing its (wavering) faith in Mayo, at 8/1, ending 64 years of All-Ireland hurt ... only, we stress, because where's the fun in following logic when the 11/8 Dubs will earn you less than €70?
So who will it be - the Blanche Bet or Herald Wager? Tune in each Saturday to follow our progress.
BLANCHE BET: €50 on Kerry to lift Sam @ 3/1
HERALD WAGER: €50 on Mayo to lift Sam @ 8/1
boylesports CHARITY BET