herald

Tuesday 24 October 2017

Grieving dad hails move to pull ads on 'cyberbully' site

Ciara Pugsley
Ciara Pugsley

THE father of an Irish schoolgirl who took her own life after being bullied on the Ask.fm website has welcomed the decision of major companies to pull advertising.

Jonathan Pugsley, whose daughter Ciara (15) died last year, praised the move.

SpecSavers, The Sun, Durex, Vodafone, Laura Ashley and the Save The Children and Mind charities are all pulling out of the Latvian-based site.

"That is the best news I've heard in a long time," Ciara's dad said.

"This is a business at the end of the day and they rely on advertising to survive.

"I commend the companies involved. People must remember this site allows people to post the most horrid things to young children."

A storm of protest in Britain followed the suicide of 14-year-old Hannah Smith in Leicestershire a week ago. Her death came 11 months after the death of Leitrim girl Ciara.

Donegal girl Erin Gallagher (13) spent the last few hours before her death fighting off bullies on Ask.fm.

hnews@herald.ie

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