herald

Thursday 18 December 2014

Dubs hero Eamonn run off his feet in foldable shoe business

FORMER Dublin footballer Eamonn Fennell says he needs extra manpower to cope with the influx of festive orders at his foldable shoe company.

Eamonn (28) said that a number of corporate customers are opting to buy special beauty packs for their employees for their Christmas parties.

This includes foldable flat shoes and a selection of makeup products.

"When I was working at the Ideal Homes exhibition, people kept coming up to me saying, 'These would be ideal stocking fillers', and they are proving to be quite popular," he said.

The All Ireland winner set up Sole Sister earlier this year.

Although the initial idea was to give women the option of reasonably priced, foldable shoes that they can slip into after a nightclub, the business has developed far beyond this.

"It is a lot of work. I need to take on at least another person," he told the Herald.

Eamonn's other half is a big fan of his creation.

"My girlfriend is in corporate banking in AIB and she just throws them in her desk drawer.

"They've also proved popular with brides as presents for their bridesmaids.

"I have other beauty products that can be put together in a pack with the shoes.

"I have just received an order for 40/50 boxes which includes shoes, mascara, lipgloss and eyeliner."

The former Dublin player said his teammates used to make fun of his business of women's shoes and make-up, but they were surprised at its success.

"Initially I got a bit of stick, as you would expect.

"But once they saw me working and progressing, they were very supportive," he said.

Eamonn has also lined up a number of DJ-ing gigs over the Christmas period and has a regular slot on Phantom radio.

"I also want to forge my own radio career. It is something I want to pursue."

clairemurphy@herald.ie

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